Before the next reward window opens: how exchange airdrops actually work
Upcoming reward campaigns are often announced only shortly before participation opens. A credible watchlist should therefore separate confirmed start times from community speculation and should never turn an unannounced campaign into a countdown.
Binance Academy explains that Launchpool allows users to lock supported assets—commonly BNB or stablecoins—to receive allocations from a new project token pool. Rewards are normally proportional to the amount committed and the duration of participation. Users may be able to unlock funds early, but doing so changes the balance used for later reward calculations.
Launchpool and holder airdrops are not the same
Launchpool generally requires an active subscription to a pool. HODLer Airdrops use historical balance snapshots instead, meaning eligibility can depend on holdings recorded before the public distribution announcement. A user who buys only after seeing an announcement may therefore miss an earlier snapshot.
Campaign reward totals can look large while individual allocations remain small. The final amount depends on the total pool, the participant’s eligible balance, the number of competing users, campaign caps and regional restrictions. A headline reward pool should never be interpreted as an expected personal return.
What to verify before a campaign begins
Check the official start time and timezone, supported assets, minimum balance, snapshot method, lock-up or liquidity requirements, regional availability and distribution schedule. For trading campaigns, estimate fees and potential losses before comparing them with an uncertain reward.
Upcoming-only policy: this page should publish a start date only after an official project or platform page confirms it. Unannounced Binance or OKX campaigns should remain marked “Official date pending,” not presented as scheduled events.